A ‘Best Book of 2010′: Financial Times
Forget everything you thought you knew about Switzerland. Swiss Watching is an original and intriguing read about this landlocked island, going behind the stereotypes of banks and skis, francs and cheese. In Swiss Watching, Diccon Bewes’ expert knowledge dispels the myths and unravels the true meaning of “Swissness”. One country with four languages, 26 cantons and 7.8 million people (but only 78% of them Swiss): there’s nowhere else like it in Europe. Switzerland may be almost 400 km from the nearest drop of seawater, but it is an island at the centre of Europe.
This is the country that not only gave us the Red Cross and an army knife, but also the Toilet Duck (1980) and Velcro (1955). It’s a country famous for punctual trains, strict neutrality, and Roger Federer – but what lies behind these stereotypes? What does Switzerland look like from the inside? Read on →